In diamond buying, you obviously want to know what you’re getting for your money. A lot of people think that the only way to ensure you’re buying a quality, price-appropriate diamond is to purchase it in a store or in person. This is not the case anymore. Online diamond shopping not only offers comfort; it provides a wide array of options that you can explore before making a choice. Shopping for diamonds online can be a wonderful and convenient way to ensure you get exactly what you want.
If you’re worried about online diamond shopping, it is important that you know the relevant steps that can guide you to make the best choice while giving you a pleasant online shopping experience.
- Knowledge is Power
When purchasing diamonds online, you need to be familiar with the 4Cs – cut, color, clarity and carat. These factors help you determine the full value of a diamond. Diamonds are certified by organizations such as AGS (American Gemology Society), GIA (Gemological Institute of America) or IGI (International Gemological Institute). All diamonds should have their certificate grading report from any of these organizations. If a vendor selling diamonds online doesn’t have a GIA report, you should be pessimistic about going for them.
- Always Use Trusted Sites
You need to be super careful when buying online. There’s a lot of fraudulent websites out there and you might want to stick to the popular ones that have a secure website and have built a reliable online reputation. You should start by doing an intense search of online jewelry stores that sell diamonds then narrow your choices down by checking to see the ones associated with professional trade organizations such as JBT (Jewelers Board of Trade). They should also have accreditation from online organizations which ensures ethical business practices. BBB (Better Business Bureau), for example, certifies sites that are trustworthy with a good reputation.
- Check Insurance and Return Policy
Every retailer should have an insurance called jeweller’s block policy. This policy ensures jewelers from all risks including goods in transit. Remember to inspect the shipping package for signs of tampering before you sign for it. Also check if the vendor offers a money back guarantee. In case you are not satisfied or have complaints with the diamond bought, you can still to send it back and have your money returned.
Now that you’re getting more comfortable with the idea of buying diamond online, it’s important to be careful and research your options to ensure a successful purchase.